Full Wellness CPG Brand Presentation

Full Capital Lender Presentation

Developed messaging and positioning platforms for a range of clients that distilled brands’ unique voice, tone, personality, and core messaging to serve as a foundation for cohesive messaging and communications across marketing channels.

Participated in discovery workshops with founders to identify corebrand equities and define customer benefits and reasons-to-believe for the target audience.

Researched competitive landscape to identify positioning and white space.